SPECIALISED QUALIFICATIONS

Here we have a range of "Specialised" courses, which at the moment don't really fit into any of our present course categories.

OUR RANGE OF SALES COURSES

Sales are the vital element to the success of any business, no sales and the business is certainly going to fail. These sales courses are delivered by our sales expert Ray Hickinbottom who has over 35 years experience in sales as a salesman, a sales director and as a sales trainer.

In these series of courses he will pass on the skills he has learned over the many years in the sales business, to ensure that you achieve your ambitions for your business.

To allow you to get the most benefit from these courses, Ray rececommends that the courses are taken in a certain order, firstly take "An Introduction to Sales" this course will provide you with a complete overview of the selling process. Then after 1 - 2 months as a follow on from this introduction course it is recommended that you take "Recognising Buying Signal"s and then "Closing the Sale"  where you will cover these specific topics in more detail and this will enable you to increase your success rate.

  • SALES COURSES
  • An Introduction to Sales: This course is aimed at individuals with little or no sales experience, and people recently started in sales who need to understand Sales techniques. This course is particularly suited to new business owners.
  • Recognising Buying Signals: Customers will tell you how to sell to them if you know what to look and listen for, this course covers how to recognise buying signals that are not apparent to the untrained individual. Anyone working in sales who wishes to increase their sucess rate will benefit from this course.
  • Closing the Sale: Turning buying signals into a slae is a skill learned on this course. Delgates will learn a number of different ways how to turn sales presentations into business.
  • Advance Sales Skills: This course is aimed at the more experienced salesperson who wants to become the top salesperson in theri company, or small business owner who wants a rapid increase in turnover, it covers recognising buying signals, closing the sale, overcoming objections and obtaining referrals in greater depth. This course is not designed for the person who is new to sales.
  • Overcoming Objections: Objections to buying is something people new to sales hate to hear, yet top salespeople love objections. This course will teach delegates how to overcome objections and close the sale.  After completing this course you will no longer fear objections from your clients.
  • Telephone Sales: This course helps individuals to understand how to communicate effectively by tellephone, and how to turn calls into sales opportunities. Individuals will also learn how to handle incoming calls effectively and use them to increase sales.
  • Appointment Making: This course is designed for anyone who uses the telephone to make appointments. individuals will learn how to successfully book appointments and overcome objections.
  • Business Generation: Seeking business generation opportunties is an essential part of business success. This course will enable delegates to recognise and maximise new business potential with both existing and new customers.

All Sales courses are 1/2 day in duration and cost £60 each fully inclusive of V.A.T., course materials, and refreshments, discounts are available for 3 or more candidates from the same company. Also a discount is offered if three or more courses are booked together, and a bigger discount is offered if all of the sales courses are taken. Please contact us for further details.

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An Introduction to Sales

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This course is aimed at individuals with little or no sales experience, and people recently started in sales who need to understand sales techniques.

This course is designed for individuals new to sales or any new business and is structured to give you an understanding of the complete sales process.

Course Content:

  • Preparation and Planning
  • Prospecting for new customers
  • How to make appointments
  • Finding the customers needs
  • Presenting your product/service
  • Building agreement
  • Dealing with questions
  • Recognising buying signals
  • Closing the sale
  • Overcoming objections
  • Building relationships
  • Managing your territory

Duration: 1/2 Day

Venues: Local, & In-Company

Awarding Body: Aroma Training Academy Certificate of Attendance

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Rocognising Buying Signals

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Customers will tell you how to sell to them if you know what to look and listen for, this course covers how to recognise buying signals that are not apparent to the untrained individual. Anyone working in sales who wishes to increase their sucess rate will benefit from this course.

Course Content: This course will be of benefit to anyone who works in sales, either face to face or telephone sales and wishes to increase their sales skills.

  • 15 Buying singnals to look and listen for
  • Body language buying signals
  • How to recognise and deal with not buying signals
  • Easing the customer into the next stage of the sales process. 

Duration: 1/2 Day.

Venues: Local & In-Company

Awarding Body: Aroma Training Academy Certificate of Attendance

Follow On Course: After completion of this course delegates will be able to recognise buying signals, we recommend our "Closing the Sale" course to enable you to turn the buying signals into business.

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Closing The Sale

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Turning buying signals into a sale is a skilled learned on this course. Delegates will learn a number of different ways how to turn aa sales presentation into actual business.

Course Content: This course covers how to tun Buying Signals into Sales, and includes:-

  • Features & Benefits
  • Asking Closing Questions
  • 15 Different ways to Close the Sale
  • Ensuring you Obtain Repeat Business
  • Adapting Closing the Sales to Your Sales Style

Duration: 1/2 Day

Venues: Local & In-Company

Awarding Body: Aroma Training Academy Certificate of Attendance

Follow On Course: After completing this course deleagtes will be able to turn Buying Signals into Business. We recommend our Advanced Sales Skills Course to be completed 3-4 months after completing this course.

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Advanced Sales Skills

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This course as it's name suggests is aimed at the more experienced sales person who wants to become the top salesperson in their company, or the small business owner who wants a rapid increase in turnover, it covers recognising buying signals, closing the sale, overcoming objections and obtaining referals in greater depth. Please note that this course is not designed for the person new to sales.

Duration: 1/2 Day

Venues: Local & In-Company

Awarding Body: Aroma Training Academy Certificate of Attendance

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Overcoming Objections

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Objections to buying is something people new to sales hate to hear, yet top salespeople love objections. This course will teach delegates how to overcome objections and close the sale. After completing this course you will no longer fear objections from your clients.

Course Content: This course covers how to overcome objections and close the sale. Topics include:-

  • Finding the Real Objection
  • The Stages to Overcoming Objections
  • How to Answer the 10 Most Common Objections
  • Closing the Sale after a number of Objections
  • The APIAC Method of Overcoming Objections

Duration: 1/2 Day

Venues: Local & In-Company

Awarding Body: Aroma Training Academy Certificate of Attendance

Follow On Course: After completing this course delegates will be able to overcome objections. We recommend our advanced Sales Skills Course be completed 3-4 months after completing this course.

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Telephone Sales

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This course helps delegates to understand how to communicate effectively by telephone, and how to turn calls into sales opportuntities. Delegates will also learn how to handle incoming calls effectively and use them to further increase sales, and how to deal with difficult customers.

Course Content: Effective use of the telephone is of paramount importance within a business, to capitalise potential sales opportuntities and to deliver a professional image to callers. Topics include:-

  • Advantages of Using the Telephone
  • Disadvantages of Using the Telephone
  • Planning the Call
  • Developing Your Script
  • Your Perfect Voice
  • Body Posture
  • The Call
  • Overcoming Objections
  • Dealing with Incoming Calls
  • How to Deal with Difficult Customers
  • The A-Z of the Telephone.

Duration: 1/2 Day

Venues: Local & In-Company

Awarding Body: Aroma Training Academy Certificate of Attendance

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Appointment Making

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This course is designed for anyone who uses the telephone to make appointemts. Individuals will learn how to successfully book appointments and overcome objections.

Course Content: This course will give you the skills required to successfully make telephone appointments. Delegates will be given help in preparing their own script for their business, and the course includes time to practice with your own script. Topics will include:-

  • Pre-Call Planning
  • Overcoming the Fear Factor
  • Structure of the Call
  • Your Perfect Voice
  • Body Posture
  • Preparing Your Script
  • The Call
  • Getting Past the Gatekeeper
  • Handling Objections
  • How to End the Call Effectively 

Duration: 1/2 Day

Venues: Local & In-Company

Awarding Body: Aroma Training Academy Certificate of Attendance

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Business Generation

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Seeking business generation opportunities is an essential part of business success.

This course will enable delegates to recognise and maximise new business potential with both existing and new customers.

Course Content: Topics covered in this course include:-

  • Awareness of Why Business Always Needs New Customers.
  • Indentifing New Business Potential With Existing Customers
  • Making CRM Work Effectively for You
  • Developming Business Generation Campaigns.

Duration: 1/2 Day

Venues: Local & In-Company

Awarding Body: Aroma Training Academy Certificate of Attendance

Follow on Course: After completing of this course delegates will be able to turn Buying Signals into Business. We recommend our Advanced Skills Course be completed after 3-4 months after this course.

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Evac+Chair Training

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Evac-Chair training courses give delegates the hands on practical experience of using an Evac+Chair confidently and safely.

The delegates will be able to provide assistance to the mobility impaired enabling them to reach a place of safety in the event of a fire or other emergency.

Courses are limited to 4 delegates at a time and are only for the Evac+Chair product.

Duration: 2 1/2 Hours

Venues: Local, Nationwide & In-Company

Awarding Body: Aroma Training Academy Certificate of Attendance

Detailed Course Fact Sheet (PDF)

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Level 2 Award in Customer Service (QCF)

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This qualification has been designed for delivery to any learner working or preparing to work in a customer service role or when using the telephone is a part of their role. 

The qualification covers the principles of customer service including how to meet customer expectations, the importance of appropriate behaviour and communication techniques as well as ways to deal with problem customers.

 

Duration: 1 Day

Venues: Local, Nationwide & In-Company

Awarding Body: Highfield Awarding Body for Compliance

Detailed Course Fact Sheet (PDF)

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